WordPress is a free and open-source blogging tool and a content management system (CMS) based on PHP and MySQL. Features include a plugin architecture and a template system. WordPress was used by more than 23.3% of the top 10 million websites as of January 2015. WordPress is the most popular blogging system in use on the Web, at more than 60 million websites.
It was first released on May 27, 2003, by its founders, Matt Mullenweg and Mike Little,[ as a fork of b2/cafelog. The license under which WordPress software is released is the GPLv2 (or later) from the Free Software Foundation
WordPress powers more than 23% of the web — a figure that rises every day. Everything from simple websites, to blogs, to complex portals and enterprise websites, and even applications, are built with WordPress.
WordPress combines simplicity for users and publishers with under-the-hood complexity for developers. This makes it flexible while still being easy-to-use.
The following is a list of some of the features that come as standard with WordPress; however, there are literally thousands of plugins that extend what WordPress does, so the actual functionality is nearly limitless. You are also free to do whatever you like with the WordPress code, extend it or modify in any way or use it for commercial projects without any licensing fees. That is the beauty of free software, free refers not only to price but also the freedom to have complete control over it.
Here are some of the features that we think that you’ll love.
- Simplicity Simplicity makes it possible for you to get online and get publishing, quickly. Nothing should get in the way of you getting your website up and your content out there. WordPress is built to make that happen.
- Flexibility With WordPress, you can create any type of website you want: a personal blog or website, a photoblog, a business website, a professional portfolio, a government website, a magazine or news website, an online community, even a network of websites. You can make your website beautiful with themes, and extend it with plugins. You can even build your very own application.
- Publish with Ease If you’ve ever created a document, you’re already a whizz at creating content with WordPress. You can create Posts and Pages, format them easily, insert media, and with the click of a button your content is live and on the web.
- Publishing Tools WordPress makes it easy for you to manage your content. Create drafts, schedule publication, and look at your post revisions. Make your content public or private, and secure posts and pages with a password.
- User Management Not everyone requires the same access to your website. Administrators manage the site, editors work with content, authors and contributors write that content, and subscribers have a profile that they can manage. This lets you have a variety of contributors to your website, and let others simply be part of your community.
- Media Management They say a picture says a thousand words, which is why it’s important for you to be able to quickly and easily upload images and media to WordPress. Drag and drop your media into the uploader to add it to your website. Add alt text, captions, and titles, and insert images and galleries into your content. We’ve even added a few image editing tools you can have fun with.
- Full Standards Compliance Every piece of WordPress generated code is in full compliance with the standards set by the W3C. This means that your website will work in today’s browser, while maintaining forward compatibility with the next generation of browser. Your website is a beautiful thing, now and in the future.
- Easy Theme System WordPress comes bundled with two default themes, but if they aren’t for you there’s a theme directory with thousands of themes for you to create a beautiful website. None of those to your taste? Upload your own theme with the click of a button. It only takes a few seconds for you to give your website a complete makeover.
- Extend with Plugins WordPress comes packed full of features for every user, for every other feature there’s a plugin directory with thousands of plugins. Add complex galleries, social networking, forums, social media widgets, spam protection, calendars, fine-tune controls for search engine optimization, and forms.
- Built-in Comments Your blog is your home, and comments provide a space for your friends and followers to engage with your content. WordPress’s comment tools give you everything you need to be a forum for discussion and to moderate that discussion.
- Search Engine Optimized WordPress is optimized for search engines right out of the box. For more fine-grained SEO control, there are plenty of SEO plugins to take care of that for you.
- Multilingual WordPress is available in more than 70 languages. If you or the person you’re building the website for would prefer to use WordPress in a language other than English, that’s easy to do.
- Easy Installation and Upgrades WordPress has always been easy to install and upgrade. If you’re happy using an FTP program, you can create a database, upload WordPress using FTP, and run the installer. Not familiar with FTP? Plenty of web hosts offer one-click WordPress installers that let you install WordPress with, well, just one click!
- Importers Using blog or website software that you aren’t happy with? Running your blog on a hosted service that’s about to shut down? WordPress comes with importers for blogger, LiveJournal, Movable Type, TypePad, Tumblr, and WordPress. If you’re ready to make the move, we’ve made it easy for you.
- Own Your Data Hosted services come and go. If you’ve ever used a service that disappeared, you know how traumatic that can be. If you’ve ever seen adverts appear on your website, you’ve probably been pretty annoyed. Using WordPress means no one has access to your content. Own your data, all of it — your website, your content, your data.
- Freedom WordPress is licensed under the GPL which was created to protect your freedoms. You are free to use WordPress in any way you choose: install it, use it, modify it, distribute it. Software freedom is the foundation that WordPress is built on.
- Community As the most popular open source CMS on the web, WordPress has a vibrant and supportive community. Ask a question on the support forums and get help from a volunteer, attend a WordCamp or Meetup to learn more about WordPress, read blogs posts and tutorials about WordPress. Community is at the heart of WordPress, making it what it is today.
- Contribute You can be WordPress too! Help to build WordPress, answer questions on the support forums, write documentation, translate WordPress into your language, speak at a WordCamp, write about WordPress on your blog. Whatever your skill, we’d love to have you!
For developers, we’ve got lots of goodies packed under the hood that you can use to extend WordPress in whatever direction takes your fancy.
- Plugin System The WordPress APIs make it possible for you to create plugins to extend WordPress. WordPress’s extensibility lies in the thousands of hooks at your disposal. Once you’ve created your plugin, we’ve even got a plugin repository for you to host it on.
- Theme System Create WordPress themes for clients, customers, and for WordPress users. The WordPress APIprovides the extensibility to create themes as simple or as complex as you wish. If you want to give your theme away for free you can give it to users in the Theme Repository
- Application Framework If you want to build an application, WordPress can help with that too. Under the hood WordPress provides a lot of the features that your app will need, things like translations, user management, HTTP requests, databases, URL routing and much, much more.
- Custom Content Types WordPress comes with default content types, but for more flexibility you can add a few lines of code to create your own custom post types, taxonomies, and metadata. Take WordPress in whatever direction you wish.
- The Latest Libraries WordPress comes with the latest script libraries for you to make use of. These include jQuery, Plupload, Underscore.js and Backbone.js. We’re always on the lookout for new tools that developers can use to make a better experience for our users.
WordPress has 74,652,825 sites out there are depending on good ol’ WordPress. That’s one site per person in Turkey. Around 50% of this figure (close to 37 million) is hosted on the free WordPress.com. In the realm of self-hosted sites, WordPress accounts for 18.9% of all websites.
As of the first quarter of 2015, Facebook had 1.44 billion monthly active users. In the third quarter of 2012, the number of active Facebook users had surpassed 1 billion. Active users are those which have logged in to Facebook during the last 30 days.
Facebook is a social networking service launched in February 2004, owned and operated by Facebook. It was founded by Mark Zuckerberg with his college roommates and fellow Harvard University student Eduardo Saverin.
Facebook has grown exponentially since it was founded in 2004; in December of 2012, it reported over one billion active monthly users. The initial purpose of the site was to allow college students to connect with their friends. Since then, it has evolved to include promotional pages, a marketplace, applications and advanced advertising options. Whether you’re using Facebook as an individual or as a representative of an organization, the site offers a range of communication, networking and promotional benefits.
Facebook allows you to maintain a large, active network without putting in a great deal of face time, which for most users is the most important aspect of Facebook. When you sign up for an account, you can add friends, family members and professional contacts to your network with just a few clicks. Once you have built a network, it is easy keep track of your contacts. The most important stories are ported into your news feed, which displays them in short, easy-to-read snippets. For more comprehensive information, you can visit individual pages or timelines.
Facebook is designed to allow easy, fast communication — with a single post, you can reach your entire network in an instant. The site offers a variety of sharing options that enable you to tailor your message. When you have news to share, you can post status updates, share photos, create events or upload videos to your own profile. Facebook also allows you to comment on friends’ updates and post on individual timelines or pages. The site’s privacy and sharing settings allow you to restrict the list of people who can see each post so you can control your online reputation.
Marketing and Promotion
For businesses or individuals with a personal brand, Facebook pages are an easy, free marketing tool. Pages are free to create, which is a benefit for people and organizations with limited budgets. Unlike personal timelines, pages can be administered by more than one person. Other Facebook users can “like” pages, which allows them to see the page’s post in their news feeds and sometimes even access exclusive content. Page administrators can use Facebook’s built-in analytics tools to monitor user behavior. Facebook also allows businesses and individuals to create custom, targeted advertisements.
Facebook is designed to allow users to communicate with their networks using a variety of devices. The Web interface is the most robust option, allowing users complete access to privacy settings, post settings and news feed settings. If you have an Internet-enabled phone, you can access the site via Facebook Mobile. Mobile posts are optimized to fit on phone screens. For users who want instant updates when someone takes an action related to their timeline or posts, the site will even send text messages.
How does Facebook make money ?
Facebook’s first few days on the stock market are in the books: Shares closed Tuesday at $31, down significantly from their $38 issue price.
You may wonder: How does Facebook make money? Sure, 900 million users and billions of photos, but how is this a business? It’s pretty simple, actually.
The majority of Facebook’s business is advertising: Those little ads on the right side of the Facebook screen.
The first three months of this year, Facebook sold $872 million worth of advertising, or almost $1 per user. That represented 82% of Facebook’s sales, which sounds like a lot. But it’s actually down from 85% last year and 95% in 2010.
The rest of Facebook’s business is payments and “other fees”: Mostly selling Facebook credits, which people use in games like FarmVille.
The first three months of this year, Facebook’s payments business generated $186 million in revenue. That’s about 18% of Facebook’s overall sales, up from 15% last year and 5% in 2010.
(Beyond taking a cut from Facebook payments, the company generates revenue “in connection with arrangements related to business development transactions and fees from various mobile providers,” but it says this line of business has been “immaterial” recently.
Expect the payments business to continue to represent more of Facebook’s overall sales, as it looks to diversify away from advertising. Ads will likely generate most of Facebook’s sales for a long time, but maybe not forever.